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Case Study · Rajkot

Sulfur Health Care, Rajkot: an online store for a doctor-developed nutraceutical brand

A Rajkot nutraceutical and skincare company needed a store that sells its products direct, explains them, and brings customers back.

The Client

About Sulfur Health Care

Sulfur Health Care Private Ltd. makes nutraceutical and skincare products that, in the company’s words, are developed by doctors. Its range includes a protein powder, Protein S, a daily multivitamin, S-VIT Daily, the Fibro Care range and a moisturising cream.

The company sells direct to customers online, with storewide offers and free delivery above a minimum order value.

At a glance

  • Client
    Sulfur Health Care Private Ltd.
  • Location
    Rajkot
  • Industry
    Nutraceuticals and skincare
  • What we did
    Concept, design and build of the online store
  • Platform
    WordPress e-commerce
Sulfur Health Care homepage — website built by WebZ Experts

Visit sulfurhealthcare.com

The Brief

What the website had to do

Health products are bought on trust. Customers want to know what is in a product and who stands behind it before they pay, and they want the same confidence in the shop itself.

A direct-to-customer brand also needs repeat buyers, not just a first order, so the store had to give customers reasons to come back.

What We Built

The website, feature by feature

What is on the live site today, and why each part is there.

A complete online store

Product categories, cart, checkout and customer accounts, on WordPress e-commerce.

Wishlist

Customers can save products to a wishlist and come back to them.

Product claims shown clearly

The brand’s product statements, such as certified and tested and gluten free, shown where a buyer looks for them.

Blog

A blog the company uses to explain its products and health topics to customers.

Newsletter

An email newsletter sign-up, so the brand can bring customers back with offers and new products.

Store policies

Privacy, refunds and returns, shipping and terms pages, linked from every page.

How We Worked

From first conversation to launch

We conceptualised, designed and built the site in-house in Rajkot. This is the same process every website project follows.

1

Understand the business

We start with the products, the customers and how enquiries arrive today, and agree the structure of the site in writing before any design.

2

Design for this brand

The design is made for the company, not adapted from a bought template, and the client reviews it on a test link before we build.

3

Build it to be managed

The site is built so the client’s own team can manage it day to day, without needing a developer for every change.

4

Launch and stay on

We launch, show the team how to keep it up to date, and stay the people they call when something needs changing.

Outcome

Where it stands today

Sulfur Health Care sells direct from a store it controls, with the product information, blog and newsletter that health customers expect and that bring them back for a second order.

The store runs on WordPress, so the team can add products, run offers and publish posts themselves.

We built this site before WebZ Experts offered SEO, so we have no ranking or traffic figures to publish for it, and we will not estimate them. What we can point to is the site itself, which is live and which you can visit.

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Project summary

Rajkot
Client location
D2C
Sells direct to customers
Blog + email
Ways to bring customers back
WordPress
Platform, managed by the client
Who did the work

Our own team, in Rajkot

This project was conceptualised, designed and built by the WebZ Experts team on Kalawad Road, Rajkot, led by founder Hitesh Rank.

“Most of our clients would say the same thing: beautiful solutions that are easy to manage, always backed by unparalleled service. When they thank us, it is mainly for our help, our transparency, our guidance and our honesty.”

Hitesh Rank · Founder, WebZ Experts
Hitesh Rank, founder of WebZ Experts
Hitesh Rank, founder of WebZ Experts
Related Services

The services behind this project

Online Stores

WooCommerce and custom stores with Razorpay, UPI and GST invoices.

Learn more

WordPress

Custom themes and plugins, speed fixes and hacked-site clean-ups.

Learn more
FAQ

Questions about this project

Can you build a WooCommerce store for a health or skincare brand?+

Yes. Sulfur Health Care is one example. See our e-commerce and WordPress services.

Can we run storewide discounts and free-delivery offers?+

Yes. Discounts, coupon codes and free delivery above an order value are standard on the stores we build, and your team can switch them on and off.

Is a blog worth having on an online store?+

For health and skincare products, yes. Customers research before they buy, and a blog is where you answer their questions in your own words.

Want a website like this for your business?

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